Are you on Instagram? Attracting more Instagram followers can be frustrating for most people getting onto this platform.
It certainly was for me! In fact I really didn’t understand this social platform until just recently. I decided to pay for some training that was included when I purchased the Instamate software that makes it so much easier to post to Instagram.
But that is not what this post is about. What I would like to do is share the Best 9 Tips For Attracting More Instagram Followers so you can get more interaction and leads from this cool platform!
Instagram is quickly growing into one of the most popular of all social media platforms on the internet. While most businesses continue focusing on LinkedIn and Facebook as their sole platforms, I’ve learned that Instagram is a great marketing tool. If you are looking to succeed in your online business, you need to unleash the potential that Instagram offers.
The first step… is creating an account on Instagram, then start posting photos, images and description that relate to promoting the one link Instgram limits you on your profile. However, there is more to Instagram than this and you need a couple of tactics to attract more Instagram followers.
The following tips and strategies will help you gain more followers on this social media platform. Implement them and watch as your online marketing efforts start succeeding:
#1 – Be Passionate About Your Niche
The most successful accounts on Instagram focus on 1 or 2 very specific niches. As such, they only post content that is related to these niches. To succeed, you should find an area you are knowledgeable and passionate about. Then, go all out on that topic. For instance, if you love cooking and have unique recipes, create a cooking profile.
By sticking to a specific niche, you will have an easier time showing passion and authenticity in your posts. As a result, you will attract a stronger and larger following and greater potential for getting more leads and sales.
#2 – Focus on Content
The best way to gain a large following on Instagram is by posting high quality videos and photos on a consistent basis. You just can’t post once every week or be random in your posting.
Instead, put new content on your account and ensure it is of the highest resolution and quality…crisp, clean and vivid high quality images get the most attention. Where possible, post 1 or 2 times daily. As your account grows, ramp this up to 3 or 4 daily posts.
#3 – Use Motivating and Captivating Captions
The right captions will enable you to gain higher following. Therefore, ensure you use them to your unique advantage. First, decide whether the subject matter or niche requires a long or a short caption. Then, be consistent with every message you post.
While composing the caption or description, ensure it captivates, motivates, inspires and gives the viewers an experience to live for through the content. Although this might sound cliché, motivational content drives massive engagement.
Where possible, use short clever captions and support them with Hashtags. Ultimately, so long as you are consistent in your approach, you will be good to go.
#4 – Emojis
Emojis now rank among the most popular of all communication styles in social media and texting. And they are fun! Therefore, you need to learn how to use them appropriately. By doing so, you will be able to use them in ways that resonate with your growing followers on a visual level.
However, you should not overdo it. Just ensure that they help you come off looking more relatable. Also, they should only add flavor to your posts – and not seem like they are the only communication tool you are using.
#5 – Don’t Spam
Although consistency is important with regards to posts, you should not make the mistake of posting too many times. Doing this will only turn people away and you will lose some followers.
Instead, be consistent in the frequency with which you post. Start with 2 daily posts, then after you have grown a following, post 2-3 times every day.
A good formula to follow is:
- 1 to 1000 followers: 1 to 2 daily posts
- 1000 to 10000 followers: 2 to 3 daily posts
- 10000 to 50000 followers: 3 to 4 daily posts
- 100000 to 500000+ followers: 5 to 6 daily posts
#6 – Hashtag It
Hashtags are important in the greater scheme of things on Instagram. However, you need to learn how to use them, and only apply the right ones. Be strategic in your posts and include 3 to 5 impactful Hashtags that relate to your image.
Of course, ensure that the Hashtags are descriptive and they go well with the video or photo you have posted. Where possible, use descriptive 2-word Hashtags, like #RedLobster, #MercedesBenz, or #DigimattSolutions #homebusiness #laptoplifestyle
If you use Hashtags with millions of posts to their name, you will significantly reduce the chances of your photo being seen. More descriptive Hashtags, on the other hand, will give you more photo views from people searching for these specific tags.
#7 – Engage Followers
There is more to Instagram than simply creating an account and posting content. You need to engage with you followers. Ask them questions and respond to their answers in your comments’ section.
This will help you create personal relationships and strengthen your support. The more people you are actively involved in, therefore, the more comments you will attract, and the greater the traction you will have.
Engage on other accounts especially if you wish to attract followers from these accounts to your page. Make sure that the comments are useful and get other people interested in your own account.
#8 – Create a Community
Positivity works magic on Instagram. To grow your followers, therefore, start creating a more positive community. Get followers to communicate with you and with each other through the information you and they post.
Delete and ban all negative comments so that you are only left with positive and clean comments. If someone attacks you or any of your followers, simply block them from your account.
The key here is to curate and create a peaceful, mature, and mutually-beneficial community. And your IG account reflects on you and you have the ability to block people that interfere with that. Engage with others and spur your connections. They will grow into your early power users, and later into product/brand/account promoters.
#9 – Cross Promote
Last but not least, one of the best ways to attract more Instagram followers is by cross promoting accounts similar to yours. Locate such accounts, reach out and see whether you can help each other promote what you have to offer – especially through shared shout outs.
Ultimately, you should remember that although your account may be different from others, cross promotion should be open. For instance, if you are targeting the female population who are into weight loss, you can find such followers on different accounts that are largely female-dominated.
Overall, experiment with different accounts. Then, discern which accounts are helping you gain the most number of followers. Of course, you should also return the favor and you will ultimately be able to attract more Instagram followers.
I sure do hope that these 9 tips for attracting more Instagram followers was helpful.
Side Note: There is software and people that claim they can get you tons of IG followers. I personally found out that while you do get your followers increased, the quality of each of them is very bad. In fact, most were fake accounts, accounts that were not related at all to my niche, like dating and sex sites, so it really is so much better for you to organically grow your social media platforms. You will not only have a higher quality of followers, but your audience will be more engaging, supportive and over all building each other’s brand. I feel that is what social media should be about…we help each other so we give back the highest value to our audience and potential customers.
Let me know in the comments if you are on Instagram…let’s connect! My IG account is: learnit2earnit
UPDATE: Just receive an email today that Instagram has a ‘NEW LOOK’…
the logo and display are changing.